COMMUNITY ACTIVATION

This outdoor signage and attraction initiative that helps businesses leverage FIFA 2026 foot traffic by positioning themselves as globally aware, welcoming, and investment-ready.

This includes temporary but highly visible signage—window graphics, banners, wayfinding signs, or photo-friendly displays—placed in strategic corridors to capture tourists, investors, and visiting professionals. Messaging would focus on “Atlanta as a Host City,” “Global Business Lives Here,” or industry-specific attraction language, helping businesses convert global attention into long-term brand recognition and business leads.